The contraction they used was the correct one for “st”.

Didn’t anyone notice the contraction for “er” at the end of Wonder? If they were looking letter for letter, they would’ve noticed.

The initial dot 3′s are the braille equivalent of caps lock.

the guy who made this , epic brail.

I can also confirm this is grade-2 Braille! I work at a specialist college for the visually impaired called Henshaws. I can read grade-1 and am working on grade-2.. I work with this day in day out during term times. People should learn about things before they take this piss out of it!

Braille at its simplest level has one set of dots per character, but in grade II braille, a combination of dots will indicate punctuation and sets of letters commonly seen together.
Remember that a sighted reader skims over the typed word, and with proficient braille readers they have to read every character of every word, and using contractions speeds up the reading process.

The point of the billboard was to draw attention to braille – in the anniversary year of Louise Braille, thus it is a win. Many organisations and blind people use braille in their logos and adverts, even though only the sighted braille reader can see it, the reason it is done is to emphasise that this is a legitimate form of communication.

The braille added to the billboard is written using “grade 2″ braille (with a capital S and W) and the braille put below it is written in “grade 1″ braille without capital S/W.

http://www.mathsisfun.com/braille-translation.html

It’s also not a fail because the Braille was pretty obviously intended to be a cute/clever way to draw attention… not for the blind to read. The real failer here is the guy who submitted it.

*Wanders if someone is going to say “How could a blind person have that kind of job?”*