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Doesn’t seem that unusual of a typo … does it really qualify as a “fail”ure? Isn’t any typo a failure? It should be a more ironic failure to meet this site’s standard …
You fail.
One would think somewhere between ok’ing the ad, printing it up, and putting it up, someone might have said ‘Hey, this doesn’t look terribly apostrophe-esqe, guys.’
Quite a bit of fail along the way.
Vance = EPOCH FAIL
Are you sure you don’t mean “epic”? On second thought, what DO you mean?
It’s a really bad typo, you have to miss and hit two keys at the same time, or accidentally have the shift down while typing an apostrophe on a Spanish language keyboard setup. (‘ and ? are on the -_ key, ‘ key is áccént, / is on the 7, and -_ is on /? key) Either way, someone should probably have looked at it before gluing it to a billboard.
That’s not a typo. It’s a side effect of Microsoft deciding to ignore standards again. It’s explained somewhat on wikipedia:
http://en.wikipedia.org/wiki/ISO_8859-1#The_ISO-8859-1.2FWindows-1252_mixup
As for “epoch fail”, seek an explanation from XKCD.
first of all
XKCD FOR THE WIN!
as for the pic, you’d think that somewhere beteen the image on screen, test-print, approval, real print, checking, large scale print and putting them on the billboards, someone should have spotted that.
then again, maybe they all thought it was terribly clever of the advertising agency…
It is not intended for sure. But it’s the printers fail for not pointing it out, not the typo itself! Who does this?!?!
Vance,
You should really read XKCD more often.
http://xkcd.com/376/
You fail because you over analyzed EVERYTHING.
Hence, Vance = EPOCH FAIL
Clear Channel has their grubby little hands in everything.
—
http://thebrokenforum.wordpress.com/
Where we tonight shall camp?….The top blogs of the day. the newest report , see and reply me some comments. Thanks.
This is a major FAIL. I see this poster being placed all over this island. Or maybe its a multiple fail then…
Didnt know that another guy on Mauritius is reading this FAIL-Blog. Hello there!
This could have simply been a fail of font. Some fonts don’t have the apostrophy or other symbols and a question mark will go in its place. But you should have at least looked at the type and seen that. And that had to be approved at other levels before it made it up.
I am surprised how these kind of errors can go up to the billboard. Either those people are lazy, or they are complete idiots.
Thanks for the explanation of Epoch Fail.
As a former English major, I see typos that bother me all the time, which is why I reacted the way I did. I have actually seen, in the flesh, the word STPO painted on the ground next to a stop sign. (I see someone already submitted a variant on that to this site, so I won’t submit mine). I also used to live near a hotel that advertised ENSP on its sign for about two years before they finally changed it to ESPN. So I guess this seems par for the course for me in terms of dumb human error.
Vance, if you watch the news, there are a lot of problems because they’re always trying to get stories out immediately and throw headlines on the screen really fast… so there are always a bunch of typos on the headlines or on the crawls below. If you see a typo headline, see how long it takes for it to whoosh away with a swipe effect and a new, corrected headline rolls on.
Typos are one thing, but they also tend to put accuracy and journalistic integrity to one side to get a story out.
Not referring to news, but thanks.
I’m not sure if this is worthy of WorseThanFailure but it’s worth a shot.
reminds me of chinglish, haha.
Where we tonight shall camp?….The top blogs of the day. the newest report , see and reply me some comments. Thanks.
http://www.iframac.mu/
that sucks like poo
I hate the word “fail’ its already worn out
[...] Typesetting Fail March 19, 2008 – 9:54 pm Thanks to Yougli for: [...]
IT’S THE ALL-CAPS THAT MAKES IT FAIL BECAUSE IT IS DAMN ANNOYING. OTOH A TYPO IS FINE!
I have that car!
owning a mitsubishi = fail
Actually, this “fail” is a result of a typeface that was made without some punctuation marks. It’s likely that this person used a different typeface before switching it later and not checking it. GRAPHIC DESIGN FAIL.
#29:
No, it’s not. The typeface used is Kabel, which does includes proper punctuation glyphs. As allured to by #7, it’s a text encoding fail.
Likely, the ad was made in some Microsoft application using Windows-1252, and when the printer opened the file, their application for some reason defaulted back to ISO-8859-1, which caused the error.
Still unbelievable that neither printer nor client even bothered to give a cursory glance, apparently, before printing and distributing the ad.
It’s not Kabel though, it’s Decade, which is a bootleg font BASED on Kabel. Check dafont.com
Ah, funny typo ! It’s not “lancer 1.3 is tougher” but “Cancer is tougher”. Lmaoroflpwnzor.
That?s a big fail. Who?d forget about what a ?apostrophe? looks like? Fo? shizzle!
They really should?ve used a different typeface.
Except this is an F’ing billboard!
Oh poop. I meant to reply to Vance. I fail at pointing out failure.
No, this is an F?ing billboard! ^_^
Life? ’s tough…
FIRST!
Fail.
I?ve gotta work on my timing.
car hood fail?
It is the Decade font on the billboard because the distressing patterns are identical; see them on Dafont. I just downloaded the font and tested it. It has no real apostrophe (the one that looks like this: ’ —I don’t mean the vertical, so-called apostrophe, which looks like this: ‘ ). When I type the command for apostrophe, I get an empty rectangle (the one that means missing glyph). I’m guessing what happened is someone designed the ad with a different font which included the apostrophe. Then someone else decided to change the font to Decade, without screen proofing it. The missing-glyph rectangle may have been present in the layout at this time, or maybe the text was rendered in another program which changed the rectangle to the question mark, one like you see on a webpage you view with the wrong encoding. Are there any layout people here that can figure this out? (I had a class in Quark about 6 years ago, but that was my last opportunity to use proper layout software, so I make do with Illustrator.) The hood problem is actually an error in paste-up. The ad sections were not lined up properly. There are two more failures on this billboard. First, the possessive form of “Mauritius” is “Mauritius’s” since it is a singular, not plural, word. Second, this ad is what my graphic design professors call a font buffet. Only one each of serif, sans-serif, and script fonts are allowed in one design, for the purpose of cohesiveness. (Furthermore, the styles are to be co-ordinated; they have to go together nicely.) Not counting logos and the billboard company’s ad, there are three fonts, two sans-serif and one script (the “l” for liter). The billboard company’s has two more sans-serif fonts packed into a little square. There are a lot of failures here. Incidentally, the noun form of fail is failure, and the opposite of fail is not win, here it is succeed. The noun forms of it is success. I have seen a lot of failures on Fail Blog to use the words failure and success.
My vertical apostrophe didn’t show up properly. It looks like the result of Microsoft-Word-style auto-correction. Anyway, I meant the keyboard apostrophe, the one next to the semi-colon.
It is NOT a typo/failure/whatever. Read the ad! “LIFE?S TOUGH”. Yes, life is tough indeed, when font/MS/whatever problems lead to typos. This is just great advertising! Illustrating the message with the actual typo.
Got it ?
Saying the Lancer 1.3 is tough is the true Fail here…
life?s tough
fail
the fact it comes with a 5 year warranty
epic fail
It’s like it was written via text message.
i accidentally hit the “XD” key…
Lets just take a look at the car.. and how a big chunk of it is not attached right on the hood… if your gonna fix up a pic.. do it right!
FAIL
To add to the conversation, the ad is located in Mauritius. Iframac is located here:
http://maps.google.com/maps?f=q&source=s_q&hl=en&geocode=&q=iframac,+mauritius&sll=-20.175534,57.486649&sspn=0.24137,0.308647&ie=UTF8&ll=-20.171204,57.482362&spn=0.003772,0.004823&t=h&z=18
At least they hyphenated “5-year.” They earn many, many brownie points for that, from me! XD
they only had a question mark left at the sign shop.